It’s June 2023, and it’s time to get away.
Escape the city, escape the daily life. Go in the mountains, party and forget about the world.
We all travel for love, for sanctuary, for trade, for leisure. Across skies and oceans, streets and parks to find the “center of our world”. What will we need to take on the journey? When will we know we have arrived? When can you put your suitcases away, because you need travel no more? You are home.
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The Louvre is a place where they store and present beautiful things. Although Kidill will probably never describe themselves as traditionally beautiful, their SS24 collection challanges exactly that. Kidill demonstrates more than ever that punk is not just a way of being or looking. It is beyond that, it's a state of mind.
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"White (urban) Mountaineering (outdoors)" Design, Function, Technology. Combining these elements and remaining true to ourselves White Mountaineering.
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Far from the sight of water, the audience is immersed in a sound bath; echoing drips, rippling splashes, pouring water. Resonant piano notes strike, marking the start of the show; soundtracked by Danish
composer, Frederik Valentin. His dreamy, ethereal composition evokes rainfall. The opening look captivates attention; an ode to Rains’ signature rainwear silhouettes. Models file in behind, entering the dry show space as if caught in a downpour outside, their hair saturated, their skin decorated with surreal raindrops. The space itself is focused, centered; all attention is fixed on the energy of the runway.
In this collection, White Mountaineering delivers reimagined patterns from the retro recreational styles of the '80s and '90s. This collection inspires us to venture out and revel in nature.
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In this peculiar time of human history, human beings are the most triggered variable in ecology and also the most likely to trigger other variables. Observing human behavior and consciousness on both objective and subjective perspectives, the physical and psychological distance have been significantly widened.
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We may feel like we own the Earth but the truth is, the Earth owns us. More than ever, we as a collective consciousness are finally wrapping our heads around this. We are constantly working within a natural framework, not the other way around. The foundations for this collection is cotton, wool, shearling, leather and metal. All of these natural materials are manipulated and shaped to express the aesthetics and functionality that enhance our lives.
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